Our “Brain on Art” experiments were featured by the Wall Street Journal (WSJ). We are interested in how the brain processes the creative processes and the aesthetic experience. In one of the experiments, we collected data from hundreds of individuals in museum galleries, aiming to understand the neural mechanisms associated with the appreciation of artworks. In another experiment, we explored the neural patterns associated with decision making and the creative process as hundreds of children participated in the game of Minecraft. Additionally, we inquire about the common and unique neural patterns driving the production of a creative artwork by having three artists participate in a collaborative art-piece.